Joyful Bloom is an ode to the Rose and an ode to strong women that are free and unafraid to go after their dreams. In celebration of 10 years in the making, Aerin Beauty supports and encourages everyone to share any and every milestone in life because all milestones are always worth a celebration #whatisyourbloom? Marketing Strategy + Calendar, Design Direction, Photography, Video, Social Media, Post-Production, Store Design